Marketing Analytics with Meta
Completed by Maja Olivia Markus
December 19, 2025
13 hours (approximately)
Maja Olivia Markus's account is verified. Coursera certifies their successful completion of Marketing Analytics with Meta
What you will learn
How to optimize your marketing campaign by evaluating campaign results
How to measure advertising effectiveness with Meta’s testing tools
How to implement a full advertising analysis from the hypothesis formulation to presenting results and recommendations
Skills you will gain
- Category: Data-Driven Marketing
- Category: Marketing Analytics
- Category: Data-Driven Decision-Making
- Category: Meta Ads Manager
- Category: Social Media Marketing
- Category: Data Presentation
- Category: A/B Testing
- Category: Social Media Campaigns
- Category: Paid media
- Category: Marketing Effectiveness
- Category: Data Analysis
- Category: Conversion Funnel Analysis
