Developing a Winning Marketing Strategy
Completed by NURNAJIHAH BINTI ISMAIL
December 12, 2025
16 hours (approximately)
NURNAJIHAH BINTI ISMAIL's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Market Research
- Category: Customer Insights
- Category: Marketing
- Category: Customer Analysis
- Category: Target Market
- Category: Marketing Strategies
- Category: Strategic Marketing
- Category: Branding
- Category: Product Marketing
- Category: Marketing Management
- Category: Marketing Strategy and Techniques
- Category: Product Planning
