Strategies for Converting and Retaining Customers Online
Completed by Edward Takhamchai
September 4, 2025
10 hours (approximately)
Edward Takhamchai's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Keyword Research
- Category: Target Audience
- Category: Digital Marketing
- Category: Paid media
- Category: Marketing Strategy and Techniques
- Category: Content Optimization
- Category: Lead Generation
- Category: Search Engine Marketing
- Category: Customer Acquisition Management
- Category: Pay Per Click Advertising
- Category: Customer Engagement
- Category: Marketing
