Developing a Marketing Mix for Growth
Completed by Kwan Yee Fung
September 30, 2025
13 hours (approximately)
Kwan Yee Fung's account is verified. Coursera certifies their successful completion of Developing a Marketing Mix for Growth
What you will learn
List all elements of the Marketing Mix and explain the role each element plays in creating value.
Evaluate the use of different Channels of Distribution by existing businesses.
Critique Advertising execution and create a persuasive Advertising piece.
Develop a Marketing Plan proposal.
Skills you will gain
- Category: Product Planning
- Category: Market Opportunities
- Category: Marketing Communications
- Category: Product Lining
- Category: Consumer Behaviour
- Category: Product Lifecycle Management
- Category: Communication Planning
- Category: Advertising Campaigns
- Category: Product Strategy
- Category: Marketing Planning
- Category: Promotional Strategies
- Category: Integrated Marketing Communications
