Identifying, Attracting, and Growing Your Digital Audience
Completed by Aygun Alimammadova
November 11, 2025
13 hours (approximately)
Aygun Alimammadova's account is verified. Coursera certifies their successful completion of Identifying, Attracting, and Growing Your Digital Audience
What you will learn
Develop an audience persona based on a target audience.
Identify strategies to define, attract, and engage your audience online.
Compare social networks and develop a social media strategy designed to meet your marketing goals and objectives.
Skills you will gain
- Category: Target Market
- Category: Experience Design
- Category: Social Media
- Category: Social Media Marketing
- Category: Social Media Strategy
- Category: Brand Management
- Category: Persona Development
- Category: Marketing Strategies
- Category: Customer experience improvement
- Category: Marketing Planning
- Category: Customer Acquisition Management
- Category: Customer Retention

