External Communications Channels
Completed by Lum Chi
May 12, 2025
7 hours (approximately)
Lum Chi's account is verified. Coursera certifies their successful completion of External Communications Channels
What you will learn
Identify strategies for effective external communications, promoting corporate branding, and communicating with media and investor relations
Differentiate between the functions of internal and external communications
Recognize the impactful results of leveraging social media and encouraging two-way communication with customers
Skills you will gain
- Category: Internal Communications
- Category: Brand Strategy
- Category: Social Media Marketing
- Category: Social Media
- Category: Public Relations
- Category: Marketing Communications
- Category: Earned Media
- Category: Branding
- Category: Corporate Sustainability
- Category: Brand Management
- Category: Stakeholder Communications
- Category: Stakeholder Management
