Introduction to Public Relations
Completed by Emily Davis Gillespie
April 29, 2025
25 hours (approximately)
Emily Davis Gillespie's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Generative AI
- Category: Program Evaluation
- Category: Communication Planning
- Category: Content Creation
- Category: Performance Metric
- Category: Media Relations
- Category: Public Relations
- Category: Strategic Communication
- Category: Media and Communications
- Category: Campaign Planning
- Category: AI literacy
- Category: Target Audience
