Developing a Winning Marketing Strategy
Completed by Wies Magis
November 9, 2025
16 hours (approximately)
Wies Magis's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Market Research
- Category: Strategic Marketing
- Category: Target Market
- Category: Marketing Strategies
- Category: Marketing
- Category: Customer Analysis
- Category: Marketing Management
- Category: Branding
- Category: Customer Insights
- Category: Product Marketing
- Category: Marketing Strategy and Techniques
- Category: Value Propositions
