Think Outside the Inbox: Email Marketing
Completed by Etiana Lopes de Sousa
July 18, 2024
18 hours (approximately)
Etiana Lopes de Sousa's account is verified. Coursera certifies their successful completion of Think Outside the Inbox: Email Marketing
What you will learn
Understand how email marketing fits into a digital marketing strategy
Write effective email copy, subject lines, and preview text
Test, execute, and optimize an email marketing campaign
Measure and analyze email campaign results
Skills you will gain
- Category: Campaign Planning
- Category: Campaign Management
- Category: Customer Retention
- Category: Key Performance Indicators (KPIs)
- Category: Digital Marketing Campaigns
- Category: Promotional Strategies
- Category: Information Privacy
- Category: Marketing Analytics
- Category: Marketing Automation
- Category: Digital Analysis
- Category: Marketing Strategy and Techniques
- Category: Copywriting
