Developing a Winning Marketing Strategy
Completed by Thomas Kosteski
February 5, 2025
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Strategic Marketing
- Category: Target Market
- Category: Marketing Strategies
- Category: Marketing Strategy and Techniques
- Category: Product Planning
- Category: Market Research
- Category: Target Audience
- Category: Marketing
- Category: Value Propositions
- Category: Consumer Behaviour
- Category: Branding
- Category: Customer Insights

