Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship
Completed by Mark Yuda Kuang
January 5, 2026
5 hours (approximately)
Mark Yuda Kuang's account is verified. Coursera certifies their successful completion of Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship
What you will learn
Identify and evaluate entrepreneurial opportunities using proven frameworks for innovation, opportunity recognition, and value creation.
Assess risk, uncertainty, industry conditions, and competitive advantage to determine whether an opportunity is worth pursuing.
Apply entrepreneurial thinking to real opportunities and develop a structured opportunity assessment for future ventures.
Skills you will gain
- Category: Entrepreneurship
- Category: Innovation
- Category: Ideation
- Category: Needs Assessment
- Category: Brainstorming
- Category: Value Propositions
- Category: Risk Management
- Category: Customer Insights
- Category: Business Modeling
- Category: Risk Analysis
- Category: New Product Development
- Category: Competitive Analysis
