Optimizing a Website for Google Search
Completed by Bo-An Lin
April 17, 2026
13 hours (approximately)
Bo-An Lin's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Content Marketing
- Category: Client Services
- Category: Content Performance Analysis
- Category: Content Development and Management
- Category: Competitive Analysis
- Category: Web Analytics and SEO
- Category: Campaign Management
- Category: Performance Reporting
- Category: Forecasting
- Category: Expectation Management
- Category: Marketing
- Category: Performance Measurement
