Foundations of Digital Marketing and E-commerce
Completed by Mahar Muhammad Bilal Rasool
July 10, 2025
12 hours (approximately)
Mahar Muhammad Bilal Rasool's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Brand Awareness
- Category: Digital Media Strategy
- Category: Search Engine Optimization
- Category: Performance Measurement
- Category: Digital Marketing
- Category: Performance marketing
- Category: Customer Engagement
- Category: Marketing Analytics
- Category: Marketing
- Category: Branding
- Category: Conversion Funnel Analysis
- Category: Data-Driven Decision-Making
