Introduction to Data Analytics
Completed by XIAOYI ZHANG
January 2, 2026
17 hours (approximately)
XIAOYI ZHANG's account is verified. Coursera certifies their successful completion of Introduction to Data Analytics
What you will learn
Apply the data analysis process OSEMN to marketing data
Compare and contrast various data formats and their applications across different scenarios
Identify data gaps and articulate the strengths and weaknesses of collected data
Skills you will gain
- Category: Business Analytics
- Category: Data Storytelling
- Category: Data Presentation
- Category: Exploratory Data Analysis
- Category: Data Manipulation
- Category: Business Metrics
- Category: Data Management
- Category: Data Collection
- Category: Analytics
- Category: Marketing
- Category: Data Cleansing
- Category: Generative AI

