How to Sell: An Overview of Fundamental Selling Techniques
Completed by Zulireth Arlenis Fernandez
June 26, 2026
2 hours (approximately)
Zulireth Arlenis Fernandez's account is verified. Coursera certifies their successful completion of How to Sell: An Overview of Fundamental Selling Techniques
What you will learn
Analyze the sales process and its alignment with the buyer's journey.
Demonstrate effective cold calling techniques using social media, telephone, and email.
Apply listening and questioning skills to discover customer needs and build rapport.
Master strategies for overcoming objections and maintaining momentum in sales conversations.
Skills you will gain
- Category: Lead Generation
- Category: Solution Selling
- Category: Overcoming Objections
- Category: Closing (Sales)
- Category: Active Listening
- Category: Cold Calling
- Category: Selling Techniques
- Category: Sales Presentations
- Category: Customer Engagement
- Category: Sales Strategy
- Category: Sales Process
- Category: Communication Strategies
