Social Media Management
Completed by Yi Xu
March 5, 2026
18 hours (approximately)
Yi Xu's account is verified. Coursera certifies their successful completion of Social Media Management
What you will learn
How to establish and manage a social media presence
How to create a brand, tone, and voice for a social media presence
How to manage a content calendar for a social media presence
How to evaluate the performance of content on social media and how to iterate on that performance
Skills you will gain
- Category: Content Scheduling
- Category: Social Media
- Category: Brand Strategy
- Category: Customer Engagement
- Category: Social Media Marketing
- Category: Web Presence
- Category: Branding
- Category: Content Creation
- Category: Content Strategy
- Category: Performance Analysis
- Category: Social Media Analytics
- Category: Content Marketing
