Developing a Winning Marketing Strategy
Completed by Christian Bodkin
January 26, 2024
16 hours (approximately)
Christian Bodkin's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Market
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Market Analysis
- Category: Consumer Behaviour
- Category: Strategic Marketing
- Category: Market Research
- Category: Target Audience
- Category: Brand Management
- Category: Value Propositions
- Category: Marketing
- Category: Branding
