Voice of the Customer (VoC): Enhancing Experiences
Completed by Adam Brumfield
February 24, 2026
3 hours (approximately)
Adam Brumfield's account is verified. Coursera certifies their successful completion of Voice of the Customer (VoC): Enhancing Experiences
What you will learn
Analyze key concepts, benefits and frameworks of the VoC practice
Identify and analyze core customer feedback collection methods and data
Apply VoC principles in the organization to improve collaboration, decision making and continuous improvement
Skills you will gain
- Category: Communication
- Category: Data Collection
- Category: Product Improvement
- Category: Continuous Improvement Process
- Category: Customer experience strategy (CX)
- Category: User Feedback
- Category: Surveys
- Category: Customer Analysis
- Category: Customer Service
- Category: Case Studies
- Category: Culture Transformation
- Category: Customer experience improvement

