Foundations of Digital Marketing and E-commerce
Completed by Thi Quynh Tram VO
April 12, 2024
12 hours (approximately)
Thi Quynh Tram VO's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Search Engine Optimization
- Category: Marketing
- Category: Web Analytics and SEO
- Category: Digital Media Strategy
- Category: Marketing Analytics
- Category: Marketing Strategies
- Category: Brand Awareness
- Category: Performance Measurement
- Category: Conversion Funnel Analysis
- Category: Digital Marketing
- Category: Search Engine Marketing
- Category: Performance Metric
