Developing a Winning Marketing Strategy
Completed by Hao-Wei Hsu
September 23, 2025
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Audience
- Category: Marketing
- Category: Consumer Behaviour
- Category: Value Propositions
- Category: Market Analysis
- Category: Brand Management
- Category: Customer Analysis
- Category: Branding
- Category: Product Marketing
- Category: Marketing Management
- Category: Product Planning
- Category: Market Research
