Strategies for Converting and Retaining Customers Online
Completed by Anas Ayran
November 30, 2023
10 hours (approximately)
Anas Ayran's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Search Engine Marketing
- Category: Content Optimization
- Category: Lead Generation
- Category: Paid media
- Category: Marketing Strategy and Techniques
- Category: Keyword Research
- Category: Pay Per Click Advertising
- Category: Customer Acquisition Management
- Category: Customer Engagement
- Category: Marketing
- Category: Online Advertising
- Category: Digital Marketing Campaigns

