Introduction to Public Relations
Completed by Kamil Zawadzki
February 18, 2025
25 hours (approximately)
Kamil Zawadzki's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Campaign Planning
- Category: Strategic Communication
- Category: Media and Communications
- Category: AI literacy
- Category: Communication Planning
- Category: Media Relations
- Category: Public Relations
- Category: Performance Metric
- Category: Marketing and Public Relations
- Category: Target Audience
- Category: Program Evaluation
- Category: Generative AI
