Introduction to Public Relations
Completed by Akos Zsilinszki
December 9, 2024
26 hours (approximately)
Akos Zsilinszki's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Program Evaluation
- Category: Strategic Communication
- Category: Content Creation
- Category: Media Relations
- Category: Generative AI
- Category: Public Relations
- Category: Performance Metric
- Category: Media and Communications
- Category: Campaign Planning
- Category: Marketing and Public Relations
- Category: AI literacy
- Category: Target Audience
