Introduction to Public Relations
Completed by Akos Zsilinszki
December 9, 2024
26 hours (approximately)
Akos Zsilinszki's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Performance Metric
- Category: Public Relations
- Category: AI literacy
- Category: Generative AI
- Category: Strategic Communication
- Category: Content Creation
- Category: Program Evaluation
- Category: Media Relations
- Category: Target Audience
- Category: Communication Planning
- Category: Media and Communications
- Category: Campaign Planning
