Developing a Winning Marketing Strategy
Completed by TEH SUK WEN
February 10, 2025
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Customer Insights
- Category: Marketing
- Category: Value Propositions
- Category: Consumer Behaviour
- Category: Target Audience
- Category: Market Analysis
- Category: Brand Management
- Category: Customer Analysis
- Category: Marketing Management
- Category: Branding
- Category: Marketing Strategy and Techniques
- Category: Product Planning
