Assess for Success: Marketing Analytics and Measurement
Completed by محمد عبد الباقي حامد
March 28, 2023
18 hours (approximately)
محمد عبد الباقي حامد's account is verified. Coursera certifies their successful completion of Assess for Success: Marketing Analytics and Measurement
What you will learn
Define media planning and strategies
Describe what defines a successful marketing campaign
Evaluate metrics against performance goals and make adjustments to a marketing budget or strategy
Create presentations and reports to update stakeholders on the progress or success of a marketing campaign and important insights
Skills you will gain
- Category: Data-Driven Marketing
- Category: Digital Marketing
- Category: Digital Marketing Campaigns
- Category: Performance Measurement
- Category: Spreadsheet Software
- Category: Pivot Tables And Charts
- Category: Key Performance Indicators (KPIs)
- Category: Return On Investment
- Category: Marketing Effectiveness
- Category: Media Strategy
- Category: Marketing Planning
- Category: Data Presentation
