How to Sell: An Overview of Fundamental Selling Techniques
Completed by Kyle Matthews
July 29, 2025
2 hours (approximately)
Kyle Matthews's account is verified. Coursera certifies their successful completion of How to Sell: An Overview of Fundamental Selling Techniques
What you will learn
Analyze the sales process and its alignment with the buyer's journey.
Demonstrate effective cold calling techniques using social media, telephone, and email.
Apply listening and questioning skills to discover customer needs and build rapport.
Master strategies for overcoming objections and maintaining momentum in sales conversations.
Skills you will gain
- Category: Customer Relationship Building
- Category: Closing (Sales)
- Category: Customer Engagement
- Category: Solution Selling
- Category: Lead Generation
- Category: Active Listening
- Category: Selling Techniques
- Category: Cold Calling
- Category: Communication Strategies
- Category: Sales Process
- Category: Sales Presentations
- Category: General Sales Practices
