Developing a Winning Marketing Strategy
Completed by FAZIRUL SAFWAN BIN ZULKEFLI
December 1, 2025
16 hours (approximately)
FAZIRUL SAFWAN BIN ZULKEFLI's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Brand Strategy
- Category: Marketing Planning
- Category: Market Analysis
- Category: Brand Management
- Category: Customer Insights
- Category: Target Audience
- Category: Market Research
- Category: Marketing
- Category: Consumer Behaviour
- Category: Target Market
- Category: Marketing Strategies
- Category: Marketing Management
