Secrets to Content that Engages and Converts
Completed by Denise Tapscott
April 26, 2026
11 hours (approximately)
Denise Tapscott's account is verified. Coursera certifies their successful completion of Secrets to Content that Engages and Converts
What you will learn
Learn how to craft persuasive copy, create attention-grabbing headlines, master storytelling, and adapt content for multiple platforms.
Skills you will gain
- Category: Writing and Editing
- Category: Selling Techniques
- Category: Content Marketing
- Category: Branding
- Category: Driving engagement
- Category: Marketing
- Category: Content Optimization
- Category: Copywriting
- Category: Advertising Campaigns
- Category: Email Marketing
- Category: Search Engine Optimization
- Category: Social Media Marketing

