Business Intelligence and Competitive Analysis
Completed by Jon Grisham
October 16, 2025
16 hours (approximately)
Jon Grisham's account is verified. Coursera certifies their successful completion of Business Intelligence and Competitive Analysis
What you will learn
Industry analysis: industry trend, risk, and competition intensity, value chain analysis.
Competition positioning: where does the company stand in the competitive landscape? Abnormalities and alarms.
Enterprise diagnosis: strengths and weaknesses, performance drivers and levers, breakdown analysis to identify the problems and causes.
Skills you will gain
- Category: Root Cause Analysis
- Category: Competitive Intelligence
- Category: Management Consulting
- Category: Key Performance Indicators (KPIs)
- Category: Business Strategy
- Category: Competitive Analysis
- Category: Data Storytelling
- Category: Consulting
- Category: Benchmarking
- Category: Risk Analysis
- Category: Strategic Thinking
- Category: Analysis
