Developing a Winning Marketing Strategy
Completed by Anthony Ho
September 1, 2024
16 hours (approximately)
Anthony Ho's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Marketing Planning
- Category: Market Research
- Category: Target Market
- Category: Product Marketing
- Category: Marketing Strategies
- Category: Strategic Marketing
- Category: Customer Insights
- Category: Marketing
- Category: Branding
- Category: Customer Analysis
- Category: Marketing Management
- Category: Marketing Strategy and Techniques

