Mobile Marketing, Optimization Tactics, and Analytics
Completed by Grigor Shahbazyan
September 16, 2025
11 hours (approximately)
Grigor Shahbazyan's account is verified. Coursera certifies their successful completion of Mobile Marketing, Optimization Tactics, and Analytics
What you will learn
Identify the elements of a mobile marketing strategy and examine the various considerations associated with choosing a mobile platform
Analyze and optimize marketing efforts to improve business outcomes
Develop a digital marketing plan designed to meet your goals and objectives
Skills you will gain
- Category: Marketing Analytics
- Category: Web Applications
- Category: Marketing Effectiveness
- Category: Marketing Strategies
- Category: Key Performance Indicators (KPIs)
- Category: Marketing
- Category: Test Tools
- Category: Marketing Planning
- Category: Driving engagement
- Category: A/B Testing
- Category: Conversion Funnel Analysis
- Category: Sales
