Introduction to Public Relations
Completed by Dhairya Ahuja
June 14, 2026
26 hours (approximately)
Dhairya Ahuja's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Target Audience
- Category: Public Relations
- Category: Performance Metric
- Category: Strategic Communication
- Category: Media Relations
- Category: Program Evaluation
- Category: Generative AI
- Category: Marketing and Public Relations
- Category: Communication Planning
- Category: AI literacy
- Category: Media and Communications
- Category: Campaign Planning
