Strategies for Converting and Retaining Customers Online
Completed by Lauren Coughlin
December 29, 2023
10 hours (approximately)
Lauren Coughlin's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Digital Marketing Campaigns
- Category: Online Advertising
- Category: Target Audience
- Category: Keyword Research
- Category: Digital Advertising
- Category: Paid media
- Category: Conversion Funnel Analysis
- Category: Customer Retention
- Category: Search Engine Marketing
- Category: Marketing
- Category: Marketing Strategy and Techniques
- Category: Content Optimization
