Ethics, Culture, and Global Perspectives
Completed by FRANCISCO MENDEZ ACOSTA
June 9, 2024
14 hours (approximately)
FRANCISCO MENDEZ ACOSTA's account is verified. Coursera certifies their successful completion of Ethics, Culture, and Global Perspectives
What you will learn
Identify ethical issues in global business.
Explain what culture is and where culture exists or manifests itself.
Analyze how globalization impacts the psychological responses of consumers in global markets.
Explain what cultural equity is and how brands can become cultural symbols.
Skills you will gain
- Category: Business Ethics
- Category: Global Marketing
- Category: Brand Strategy
- Category: Cultural Responsiveness
- Category: Intercultural Competence
- Category: Ethical Standards And Conduct
- Category: Case Studies
- Category: Decision Making
- Category: Culture
- Category: Brand Management
- Category: Stakeholder Analysis
- Category: Stakeholder Management
