Introduction to Public Relations
Completed by Nichole L Leighton
December 30, 2025
25 hours (approximately)
Nichole L Leighton's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Campaign Management
- Category: Strategic Communication
- Category: AI Personalization
- Category: Communication Planning
- Category: Public Relations
- Category: Media Relations
- Category: AI literacy
- Category: Target Audience
- Category: Content Creation
- Category: Generative AI
- Category: Campaign Planning
