Social Media and Social Content Strategy
Completed by Lisa Heyl
April 6, 2026
10 hours (approximately)
Lisa Heyl's account is verified. Coursera certifies their successful completion of Social Media and Social Content Strategy
What you will learn
The benefits and advantages to a business of incorporating social media into its overarching digital strategy
How to differentiate between the most influential social media platforms and their advantages for marketers targeting a specific audience
How to implement and analyze the effectiveness of a social content promotion and distribution strategy
Skills you will gain
- Category: Digital Marketing
- Category: Social Media Analytics
- Category: Social Media Strategy
- Category: Social Media Management
- Category: Paid media
- Category: Digital Media Strategy
- Category: Facebook
- Category: Content Strategy
- Category: Customer Engagement
- Category: Instagram
- Category: Content Creation
- Category: Social Media Campaigns
