Master Hotel Marketing: Drive Bookings and Brand Growth
Completed by Sandrine Anne Thérèse URVOIS
July 25, 2024
9 hours (approximately)
Sandrine Anne Thérèse URVOIS's account is verified. Coursera certifies their successful completion of Master Hotel Marketing: Drive Bookings and Brand Growth
What you will learn
Define the fundamentals of hotel digital marketing and effective hotel social media marketing strategies.
Identify key digital channels and social media platforms used for marketing in the hotel industry.
Develop a strong hotel online presence and brand identity through strategic online marketing strategies for hotels.
Analyze and measure the performance of hotel marketing campaigns using modern digital marketing techniques.
Skills you will gain
- Category: Digital Marketing Tools
- Category: Digital Marketing Campaigns
- Category: Content Creation
- Category: Hotels and Accommodations
- Category: Social Media Analytics
- Category: Social Media
- Category: Marketing
- Category: Digital Marketing
- Category: Social Media Marketing
- Category: Storytelling
- Category: Hospitality Management
- Category: Social Media Content
