Hotel Digital Marketing and Social Media Strategy
Completed by Catherine Anne Collis
August 20, 2024
9 hours (approximately)
Catherine Anne Collis's account is verified. Coursera certifies their successful completion of Hotel Digital Marketing and Social Media Strategy
What you will learn
Define the fundamentals of hotel digital marketing and effective hotel social media marketing strategies.
Identify key digital channels and social media platforms used for marketing in the hotel industry.
Develop a strong hotel online presence and brand identity through strategic online marketing strategies for hotels.
Analyze and measure the performance of hotel marketing campaigns using modern digital marketing techniques.
Skills you will gain
- Category: Social Media
- Category: Hotels and Accommodations
- Category: Hospitality Management
- Category: Social Media Management
- Category: Search Engine Optimization
- Category: Digital Marketing Tools
- Category: Content Creation
- Category: Digital Marketing Campaigns
- Category: Social Media Marketing
- Category: Storytelling
- Category: Social Media Analytics
- Category: Marketing
