Innovating with the Business Model Canvas
Completed by Kathryn Richter
January 26, 2026
3 hours (approximately)
Kathryn Richter's account is verified. Coursera certifies their successful completion of Innovating with the Business Model Canvas
What you will learn
How to create an explicit view of a company or product strategy in 20 minutes (with a little practice!)
How to apply innovation tools from the worlds of design thinking and Lean Startup to your business model design
How to use the Canvas to organize ideas and have better discussions by driving to specifics and linkages between key business drivers
How to apply a test-driven approach to business model innovation
Skills you will gain
- Category: Process Design
- Category: Customer Relationship Management
- Category: Business Process
- Category: Product Management
- Category: Business Strategy
- Category: Strategic Partnership
- Category: Innovation
- Category: Value Propositions
- Category: Growth Strategies
- Category: Customer Relationship Building
- Category: Customer Analysis
- Category: Journey Mapping
