About this Course

4,045 recent views
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Beginner Level

Some experience with business development and innovation is helpful, but not required.

Approx. 3 hours to complete
English

What you will learn

  • How to create an explicit view of a company or product strategy in 20 minutes (with a little practice!)

  • How to apply innovation tools from the worlds of design thinking and Lean Startup to your business model design

  • How to use the Canvas to organize ideas and have better discussions by driving to specifics and linkages between key business drivers

  • How to apply a test-driven approach to business model innovation

Skills you will gain

  • Product/Market Fit
  • Business Model
  • Product Management
  • business focus
  • corporate innovation
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Beginner Level

Some experience with business development and innovation is helpful, but not required.

Approx. 3 hours to complete
English

Offered by

Placeholder

University of Virginia

Syllabus - What you will learn from this course

Week1
Week 1
2 hours to complete

Focusing for Profitability and Growth

2 hours to complete
18 videos (Total 81 min), 1 reading, 1 quiz
Week2
Week 2
1 hour to complete

How do you focus your capabilities and organization to maximize profitability?

1 hour to complete
10 videos (Total 48 min)

Reviews

TOP REVIEWS FROM INNOVATING WITH THE BUSINESS MODEL CANVAS

View all reviews

About the Entrepreneurship: Growing Your Business Specialization

Entrepreneurship: Growing Your Business

Frequently Asked Questions

More questions? Visit the Learner Help Center.