Mobile Marketing, Optimization Tactics, and Analytics
Completed by Heather Crain
November 28, 2023
11 hours (approximately)
Heather Crain's account is verified. Coursera certifies their successful completion of Mobile Marketing, Optimization Tactics, and Analytics
What you will learn
Identify the elements of a mobile marketing strategy and examine the various considerations associated with choosing a mobile platform
Analyze and optimize marketing efforts to improve business outcomes
Develop a digital marketing plan designed to meet your goals and objectives
Skills you will gain
- Category: Web Analytics
- Category: Driving engagement
- Category: A/B Testing
- Category: Marketing Effectiveness
- Category: Conversion Funnel Analysis
- Category: Marketing Planning
- Category: Web Applications
- Category: Marketing Strategies
- Category: Content Performance Analysis
- Category: Sales
- Category: Test Tools
- Category: Key Performance Indicators (KPIs)
