Fundamentos del marketing digital y comercio electrónico
Completed by Daniela Johana Mejía García
July 3, 2025
17 hours (approximately)
Daniela Johana Mejía García's account is verified. Coursera certifies their successful completion of Fundamentos del marketing digital y comercio electrónico
What you will learn
Describir las responsabilidades de un/a coordinador/a de marketing digital y un/a analista de comercio electrónico de nivel inicial (o similar).
Describir las responsabilidades laborales de un/a coordinador/a de marketing digital y un/a analista de comercio electrónico de nivel inicial
Explicar el concepto del embudo de marketing
Comprender los elementos y objetivos de una estrategia de marketing digital y comercio electrónico
Skills you will gain
- Category: Marketing Planning
- Category: Marketing
- Category: Digital Advertising
- Category: Digital Marketing Campaigns
- Category: Driving engagement
- Category: Digital Marketing
- Category: Data-Driven Marketing
- Category: Customer Acquisition Management
- Category: Marketing Communications
- Category: Performance marketing
- Category: Marketing Strategy and Techniques
- Category: Digital Media Strategy
