How to Implement and Evaluate Communication Campaigns
Completed by Alex Morel Meza
December 22, 2025
3 hours (approximately)
Alex Morel Meza's account is verified. Coursera certifies their successful completion of How to Implement and Evaluate Communication Campaigns
What you will learn
Understand how to implement campaign tactics according to strategy.
Understand the importance of evaluation in campaign planning.
Understand campaign planning in its entirety.
Skills you will gain
- Category: Communication Strategies
- Category: Earned Media
- Category: Program Evaluation
- Category: Marketing Communications
- Category: Communication Planning
- Category: Paid media
- Category: Business Communication
- Category: Owned Media
- Category: Campaign Management
- Category: Plan Execution
- Category: Public Relations
- Category: Media Planning
