From Likes to Leads: Interact with Customers Online
Completed by Irving Vega Baltodano
July 17, 2023
20 hours (approximately)
Irving Vega Baltodano's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Social Media Management
- Category: Content Creation
- Category: Content Performance Analysis
- Category: Paid media
- Category: Content Scheduling
- Category: Brand Awareness
- Category: Social Media Content
- Category: Driving engagement
- Category: Drive Engagement
- Category: Marketing Analytics
- Category: Social Media Marketing
- Category: Digital Advertising
