External Communications Channels
Completed by Lawrence Barraclough
November 15, 2025
7 hours (approximately)
Lawrence Barraclough's account is verified. Coursera certifies their successful completion of External Communications Channels
What you will learn
Identify strategies for effective external communications, promoting corporate branding, and communicating with media and investor relations
Differentiate between the functions of internal and external communications
Recognize the impactful results of leveraging social media and encouraging two-way communication with customers
Skills you will gain
- Category: Internal Communications
- Category: Brand Strategy
- Category: Earned Media
- Category: Marketing Communications
- Category: Corporate Sustainability
- Category: Brand Management
- Category: Stakeholder Communications
- Category: Stakeholder Management
- Category: Social Media Campaigns
- Category: Strategic Communication
- Category: Social Media Marketing
- Category: Social Media

