Mobile Marketing, Optimization Tactics, and Analytics
Completed by Kelvin Rufin
September 21, 2024
11 hours (approximately)
Kelvin Rufin's account is verified. Coursera certifies their successful completion of Mobile Marketing, Optimization Tactics, and Analytics
What you will learn
Identify the elements of a mobile marketing strategy and examine the various considerations associated with choosing a mobile platform
Analyze and optimize marketing efforts to improve business outcomes
Develop a digital marketing plan designed to meet your goals and objectives
Skills you will gain
- Category: Performance Measurement
- Category: Web Analytics
- Category: Marketing
- Category: Test Tools
- Category: Marketing Planning
- Category: Web Applications
- Category: Digital Media Strategy
- Category: Customer experience improvement
- Category: Driving engagement
- Category: A/B Testing
- Category: Marketing Effectiveness
- Category: Key Performance Indicators (KPIs)

