Developing a Marketing Mix for Growth
Completed by Malgorzata Kostera-Kosterzewska
March 10, 2025
13 hours (approximately)
Malgorzata Kostera-Kosterzewska's account is verified. Coursera certifies their successful completion of Developing a Marketing Mix for Growth
What you will learn
List all elements of the Marketing Mix and explain the role each element plays in creating value.
Evaluate the use of different Channels of Distribution by existing businesses.
Critique Advertising execution and create a persuasive Advertising piece.
Develop a Marketing Plan proposal.
Skills you will gain
- Category: Product Strategy
- Category: Communication Planning
- Category: Marketing Planning
- Category: Market Opportunities
- Category: Product Lifecycle Management
- Category: Consumer Behaviour
- Category: Advertising Campaigns
- Category: Marketing Communications
- Category: Product Assortment
- Category: Product Lining
- Category: Marketing
- Category: Promotional Strategies
