Marketing Analytics with Meta
Completed by Matthew True
December 4, 2025
13 hours (approximately)
Matthew True's account is verified. Coursera certifies their successful completion of Marketing Analytics with Meta
What you will learn
How to optimize your marketing campaign by evaluating campaign results
How to measure advertising effectiveness with Meta’s testing tools
How to implement a full advertising analysis from the hypothesis formulation to presenting results and recommendations
Skills you will gain
- Category: Facebook
- Category: Presentations
- Category: Data-Driven Marketing
- Category: Marketing Effectiveness
- Category: Content Performance Analysis
- Category: Social Media Marketing
- Category: Advertising Campaigns
- Category: A/B Testing
- Category: Data Analysis
- Category: Meta Ads Manager
- Category: Data-Driven Decision-Making
- Category: Conversion Funnel Analysis
