Lead Management in Salesforce
Completed by Mark Culton
January 12, 2026
29 hours (approximately)
Mark Culton's account is verified. Coursera certifies their successful completion of Lead Management in Salesforce
What you will learn
Demonstrate an in-depth knowledge of how sales teams work together during the lead process.
Differentiate between Salesforce objects, fields, and records as they relate to Salesforce data management.
Import data into Salesforce and manage communication with contacts and the qualification of leads.
Skills you will gain
- Category: Sales Prospecting
- Category: Sales Support
- Category: Prospecting and Qualification
- Category: Lead Generation
- Category: Promotions and Campaigns
- Category: Data Import/Export
- Category: Sales Process
- Category: Sales Development
- Category: Sales Pipelines
- Category: Data Entry
- Category: Customer Relationship Management (CRM) Software
- Category: Sales Enablement
