Optimizing a Website for Google Search
Completed by Robert Wilcox
August 22, 2025
13 hours (approximately)
Robert Wilcox's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Content Marketing
- Category: Content Performance Analysis
- Category: Web Content
- Category: Content Strategy
- Category: Client Services
- Category: Competitive Analysis
- Category: Expectation Management
- Category: Performance Reporting
- Category: Forecasting
- Category: Marketing
- Category: Performance Measurement
- Category: Web Analytics and SEO
